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Truth in Advertising

08/14/05 12:30 pm

What are American consumers to those who grow fat on their sweat and toil?

The Coca-Cola Company plainly answers that question, if one simply compares advertising campaign differences between the European and American Markets.

"Freedom from Thirst"

as opposed to

"Obey Your Thisrt"

Obey...

from dust - from ashes

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